We’re tackling an old problem a new way. We have been known to preach that health and fitness isn’t about looks but with the modern tidal wave of social media mayhem…that battle is over.

Let us then look at models and approach it that way. On the one hand we have models who are skinny with rare genetics. The second group has great genetics as well but they are clearly strong as a result of strength training.




The pictures we think speak for themselves about health, quality of life and longevity. We would like to see culture shift from group one to group two. Do you think this is asking too much?

Be well, be strong,

Andrew and Tierney